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What’s the Best Skin Care Routine in Your 30s?

What’s the Best Skin Care Routine in Your 30s?

Congratulations! You survived your 20s (and all those parties) but now that you’re 30 it’s time to settle down, not literally, just into a skincare routine. There’s no time limit on finding that special someone but there’s a time limit on the skincare routine you used in your 20s and it's now time to switch things up.

From the age of 30, the cellular renewal process starts to slow down, and this starts to show in your skin.

“As we age, genes switch off in our genetic code, for example the genes that produce collagen and elastin can be switched off, which reduces our skins ability to regenerate. We can never undo the damage caused by mutations to our genetic code, but we can suppress the outcome of how cells respond to damage. Taken early enough, good skin care will work to protect the skin cells from genetic damage,” explains Ageing Scientist and Ellus & Krue collaborator Professor Derek Richard.

As you age your skin requires different nutrients which is why it’s so important to look after your skin for the life stage that you’re in.

Prevention is Better than a Cure

It’s not always about repairing the damage you’ve already done, the best way to take care of your skin is by taking preventative measures. This way when you’re in your 40s and 50s you won’t have to go into damage control, it will be more about maintenance and enhancing your natural glow.

“I always recommend not waiting until changes have commenced in your skin before you start using products to combat the signs of ageing. Preventative measures are effective from as early as 20 years old”, explains Professor Richard.

Sunscreen is a Must

At a minimum you should be applying SPF (Sun Protection Factor) every day as you don’t want to get to your 50s and be trying to repair the long-term signs of sun damage, cue fine lines and pigmentation. Any SPF is better than none but there’s a difference between SPF 30 and 50. The SPF of a sunscreen is a measure of how well it protects your skin from sunburn with SPF 30 admitting 1/30th of the ambient UV from your skin, whilst SPF 50 admits 1/50th. There's only marginal difference with SPF 50+ as it filters out 98% of UV radiation compared to SPF 30 that blocks out 96.7%.

Acne can make a resurgence in your 30s

Acne Days are Not Over

You may think your acne days are over but it’s common to see a resurgence of acne in your 30s due to hormonal changes. Androgen is primarily a male hormone, but it exists in both sexes and causes your sebum pores to enlarge and become more active which leads to acne. This is the same hormone that causes acne in your teens but as you experience small fluctuations in your menstrual cycle in your 30s, you can become prone to acne due to Androgen levels fluctuating.

Hyaluronic Acid is Your New Best Friend

As you enter your 30’s your skin finds it harder to retain oil and water, hyaluronic acid is your skin’s new best friend. Hyaluronic acid keeps your hydration levels topped up in the skin without the added weight of a heavier cream.

A good antioxidant serum and high-quality hyaluronic acid products are a must in your 30s as your skin is more susceptible to trans epidermal water loss. Don’t be fooled into buying a single ingredient hyaluronic acid product, the acid is too heavy in this form and won’t penetrate the skin. Look for products where hyaluronic acid is used in combination with other ingredients and is not the sole ingredient.

EPI-gN Serum with Hyaluronic Acid & Cellular Eye Repair

You will notice the need for eye products at this age, go for lighter gels or light creams. Rich and thicker creams feel luxurious but will make your eyes puffy. When it comes to your moisturiser choose one that’s suitable for your skin type and if you have dry skin, look for moisturisers that contain more plant oils. If you’ve pushed the envelope in your 20s and exposed your skin to too much sun and smoked, now is the time to incorporate retinoids into your skincare routine. Retinoids contain vitamin A which is known to help repair the top two layers of skin, it minimises the appearance of fine lines and wrinkles and boosts collagen production.

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